GRIM WRITING & PUBLISHING PROCESS
- STRATEGIZE AND WRITE. We talk with you to get the details and agree on expectations for content, tone and voice. Our team of professional writers then write the Press Release, News Article or Blog Post accordingly, and in a way that conveys compelling information quickly for readers while including targeted keywords and links to your website. This means all content is also optimized for Search Engines to retrieve it when people are looking for related content.
- REVIEW AND EDIT. You get final sign-off before we publish. And because we have a team of writers, we can go from topic agreement to published piece on any schedule that works best for your marketing strategy.
- RESEARCH & PUBLISH. We publish through our syndicate partners to maximize your exposure. For examples, we publish through PRWeb to reach 250,000+ subscribers and 30,000+ journalists and bloggers. We also research additional directories, sites and blogs specific to your industry and niche market.
- TRACK AND EVOLVE. We’ll track all Press Releases, News Articles and Blog Posts so you can see the outlets in which they’re published – and which ones receive the most traffic. We learn from theses metrics and evolve your strategy. Read more about GRIM Analytics here.
RESULTS: An increase in your company’s visibility and recognition across the Internet, higher rankings with Search Engines, and more engaged customers coming to your door.